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About Us

We use the power of storytelling to create content for brands and businesses who want to move their audiences.

Producing over 200 pieces of content every year from our head office in Huddersfield and London satellite office, we solve communication challenges across a wide range of industries and functions, from marketing to internal communications, from brand activations to events, from social content to recruitment.

All our work has one thing in common – it’s the result of taking a complex subject and communicating it simply and effectively.

But don’t just take our word for it. We’ve been scored by our clients using The Drum Recommends as one of the top 10 small production companies in the UK and the best for Digital Animation and Corporate Communication.

More than just video


Film sits at the very heart of what we do – from epic live action shoots to glossy marketing stings, we take your brief and turn it into something unforgettable. Whether your budget is £3k or £300k, we work with you to share your story in a way that stays with people long after they’ve first seen it.


Animation has the power to make complicated messages incredibly simple. Our motion graphics gurus specialise in creating on-brand animations in 2D or 3D, typographic or even hand-drawn styles. From training to internal comms, there’s no story that can’t be shared using this method.


Our photographers can help you capture product or lifestyle shots to use across your social channels, website or print materials. We can snap portrait images of your team or capture your event in still too. We have our own studio at our office in Huddersfield, or we can come to you.


If you’re in need of a kick-ass script, social content, campaign straplines or even an overhaul of your employer tone of voice, we can help. Our copywriters can find the words that work the hardest for your message so it stays with people.


As well as being able to create a suite of digital and print content to support our films, our talented designers are also able to deliver one-off pieces from posters to Powerpoints. We push brand guidelines to give you striking visuals that help commit your message to memory.


We partner with events agency Simply Better Events to help our clients deliver unforgettable events and live activations for audiences small and large alike. We combine our creativity and expertise to inspire your colleagues, customers or stakeholders to think, feel and do things differently.

Live streaming

Take your event to audiences beyond the walls of your venue and share your message with colleagues or customers around the world. We’re experts in livestreaming and can help you share your message in real-time across social platforms or private portals.

Who are we?

We’re a team of film-makers, animators, designers, writers and communication experts who pride ourselves on producing great work.

Owen Vittanuova

Managing Director

With 15 years’ experience in communications and video, Owen prides himself on his ability to translate clients’ briefs into something brilliant. Although he’s now more likely to be found helping some of the world’s best known brands share their story, he used to VJ for some of the world’s best known music acts.


Ian Medley

Editor & DOP

Ian’s been in the creative game for a long time. In fact he actually guest lectured part of Owen’s uni course. He’s a creative force to be reckoned with and an experienced director of photography. Full of stories from his six years making documentaries around the world, he’s the life and soul of the Paradigm party.


James Fuller

Cameras & Post-production

After studying TV and Film Design, James mastered his craft working on extreme sports productions, live music events, fashion shows, and commercials. Now with 15 years experience under his belt, he steers all the work we deliver, using his meticulous attention to detail to make sure everything is perfect.


Jess Metzelaar-McGee


Self-confessed chocoholic Jess has over 16 years’ experience producing films for a wide range of clients. With an eye for detail, the organisational skills of an army general and a whizz at budgets, projects with Jess are set for success. She did love fine dining and luxury hotels, but since her two little ones came along she’s learnt to enjoy staycations complete with toddler tantrums.


Raphael Pavel

Motion & Design

Raphael is an animation and visual effects guru. He takes a brief and adds a whole load of his creativity to deliver clever films which stay with their audience. Also a talented photographer, Raphael’s got six years’ experience behind him. Love it or hate it, he’s a house music addict (and he’s never tried Marmite).


Rebecca Norbury


As well as being a trash TV addict (The Kardashian’s, Love Island, Ru Paul’s Drag Race – you name it, she watches it), Rebecca is a producer here at Paradigm. She’s known around the office for being super-organised and has a degree in Filmmaking from Leeds Beckett, as well as a Creative Industries Safety Passport, so you know you’re in safe hands.


Nick Blackwill

Key Account Manager

Nick’s spent the last 19 years listening to clients share their communication challenges and helping them find solutions. We’re lucky to have him really because as a young boy, Nick dreamed of being a rockstar after a visit to Ozzy Obourne’s recording studio where he met the singer’s full-size stuffed grizzly bear. Instead, he now just aspires to be as furry as the grizzly.


Rachael Pearson

Creative Copywriter

If you ask the rest of the team what Rachael does, they’ll simply say “She makes words good.” A trained journalist, and with a background in copywriting and internal comms, Rachael loves getting to the heart of a story and thinking of interesting ways to share it. She’s powered by Yorkshire Tea so you’ll rarely find her without a cuppa in hand.


Our values

Whatever project we’re on with and whoever we’re working with, we try to live up to our four core values as we believe they’re what make us stand out from the crowd.

We’re proactive

For our clients, for each other. We offer solutions and don’t rest on our laurels.

We’re fair

We give back to society, pay our partners on time and work hard without missing out on quality time with our families.

We’re genuine

We take a one-team approach, do what we say we will, and have a great time doing it.

We’re brilliant

We bring bags of creativity and strive to deliver work we’re proud of.

Let’s hear your story