Provident Financial is a leading specialist lender that provides simple financial services for people whose needs are not always met on the high street. The company wanted to hold an event for its Field Managers that would inspire, motivate and educate.
We worked alongside our event partners Simply Better from the outset on the content planning. We created a series of videos to play at the event, and produced 4K content for the custom-made ultra-wide screen. These included interviews with Provident Personal Credit’s board of directors, as well as creative and memorable interpretations of the company’s business strategy.
Of course, successful events continue to live on after the day itself. Part of our role was to make sure that those Field Managers had the tools they needed to go back to their teams and cascade the messages successfully. So, we worked with Provident to cover and condense all the messages from the event and package them into easily digestible videos. These were distributed via Yammer within a few days of the event finishing to ensure momentum was maintained.