“It’s the closest thing to teleportation”. That’s how the folks at Periscope described their app when it launched for iOS earlier this year, and today it went live for Android users, with a few added extras.
For those that missed the memo, Periscope is twitter’s live-streaming app which enables smartphone users to live-stream whatever is happening in front of them over twitter for anyone to see. You can ‘follow’ other people’s live-streams, and leave real-time comments and ‘hearts’ of appreciation, similar to ‘likes’ on facebook.
At Paradigm, we’re big fans of live-streaming technology, and we love working with clients to live-stream corporate events for their employees to watch over the web, wherever they are. With the launch of more DIY style live-stream apps like Periscope (and rival Meerkat), we’re seeing more and more people getting on board with this type of technology to communicate real-time events with others. And now Periscope is on Android, it may be the tipping point needed to make the live-stream, mainstream.
Tech publications like Mashable and the BBC have already been making good use of the app, as well as sports personalities, musicians and celebs to give fans exclusive content and a level of interaction not seen before by allowing users to comment during the broadcast. Personally, we like Dan Snow’s periscopes (@thehistoryguy), but that’s mainly because we loved Horrible History books when we were growing up.
Whether you’re a fan of Periscope or not, there’s no doubt that it offers endless possibilities to connect with people from around the world. Or just to show the contents of your fridge to whoever’s interested.
Have you tried Periscope yet? What do you think to live-streaming technology? Let us know by leaving a comment below.
And if you like these ramblings, follow us on twitter @paradigmcrtv.